Bosch Automotive Aftermarket Launches “Blue Line Brake Pads” and the “Next-Generation Everyday Bosch Autoparts”

Bosch AA PH gathered for lunch around 50 local motoring media to officially announce the market availability of Bosch Blue Line Brake Pads last July 20, 2023.

The event started with an opening message from Paulo Duarte, Managing Director of RBPH, promoting the Bosch advocacy for safer car and safer roads for over 90 years, it was then followed with an unveiling of the Blue Line Brake Pads. Shane Chan, Regional Product Specialist shared a very informative presentation about Bosch Brake Pads and Bosch ENV6 Brake Fluid.

Bosch Blue Line Brake Pads is engineered to be the best alternative to OE– with excellent friction stability and shearing characteristics, low noise and vibration suppression, brake disc friendly, good wear rate and asbestos-free formula.

Innovation is what drives Bosch over the years. In addition to the launch of brake components, Michael Tengonciang, AA Marketing Manager introduced the Next-Generation Autoparts which are made of enhanced elements designed to give more power and comfort while on the road every day. These Next-Gen Autoparts will also be available in the Philippine market soon:

·        Bosch AGM and EFB Starter Batteries

·        Bosch Aerotwin with Aeroclip

·        Bosch Aeristo Premium Cabin Filter

·        Bosch LED Gigalight

·        Bosch EVO Spark Plug

Other highlights include the E-Catalogue announcement – where you can find the right Bosch autoparts for your vehicle 24/7, Bosch eXtra Loyalty and Bosch Module programs.

Bosch AA PH ensured that the motoring media had a fantastic time with games and raffle prepared for them.